IntelligenceBank, a market leader in marketing software, announces a strategic growth investment. This will help to fund its global expansion plans as well as strengthen its market leadership position.
MELBOURNE (Australia), July 27, 2021 (Newswire.com –IntelligenceBank), the leader in digital asset management software and marketing operations software, announced today a strategic growth investment by Five Elms Capital.
Brands and enterprises realize that outdated technologies, inconsistent data sources and manual processes make managing essential marketing workflows difficult and hinder compliance. The investment of $37 million (USD), comes after they realized the importance of ensuring compliance throughout their organization. IntelligenceBank transforms manual processes, poorly stacked systems, and other inefficient business processes with a purpose-built platform. This helps to increase marketing efficiency, speed to market, minimize compliance risks, and improve marketing compliance.
Five Elms will invest in IntelligenceBank to support its continued growth, strengthen market leadership, and help with global expansion plans. This funding will help IntelligenceBank to accelerate its innovative product roadmap, which includes next-gen AI and flexible integrations as well as powerful content governance features and compliance features.
Tessa Court, founder and CEO of IntelligenceBank, says that the funding will allow the company to expand its platform and support its rapidly growing global customer base. We look forward to working together with the Five Elms team in order to accelerate our growth at a time when many marketing departments are going through massive digital transformations. IntelligenceBank’s system of record for marketing is needed to improve content management, go-to market efficiencies, streamline approvals, regulatory compliance, brand and brand protection, and streamline approvals. We will be able to move faster and take advantage of global market opportunities that will benefit our customers.
Five Elms made the decision to invest in IntelligenceBank because it is a best-in class platform that solves massive problems for marketing agencies and is uniquely placed to take advantage of a greenfield market opportunity. Joe Onofrio is Five Elms’ Managing Director. He said that he has gotten to know Tessa over the past four years. “They have successfully executed their plan to create a world-class company helping clients access, manage and deploy their digital assets at scale. IntelligenceBank boasts a large customer base from many industries and continents. IntelligenceBank’s platform is a leader in helping organizations manage digital transitions, and increase remote workforces. We couldn’t be more thrilled to support IntelligenceBank as they seek to provide innovative solutions that allow marketing organizations to become more collaborative, efficient, strategic.
IntelligenceBank is a leader in marketing operations software. It helps marketing teams manage digital assets, creative approvals, marketing compliance and creative project management seamlessly. This allows brands to get to market quickly, stay on-brand, and comply with regulatory requirements. IntelligenceBank’s platform has been used by more than 400 brands, with over 250,000+ users across 55 countries. IntelligenceBank has branches in Australia, Canada, and the U.S. For more information, visit http://www.intelligencebank.com.
About Five Elms Capital
Five Elms Capital, a global equity firm that invests in high-growth software companies that delight customers, is dedicated to growth equity. Five Elms Capital provides capital and other resources to assist companies in growing and establishing their position as industry leaders.